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How personal data is being used to control what customers see and pay

Published October 11, 2026 5:16 pm • Updated October 11, 2026 5:16 pm •

NPR's Joel Rose speaks with Lindsay Owens, president of the economic think tank Groundwork Collaborative, about how companies using data to transform the products and prices customers see.

NPR's Joel Rose speaks with Lindsay Owens, president of the economic think tank Groundwork Collaborative, about how companies using data to transform the products and prices customers see.

Source: NPR Business — Original report ↗

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Original source: NPR Business ↗