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‘Realistic and reassuring’: UK public ‘responding calmly’ to Be Ready campaign

Published October 23, 2026 1:22 pm • Updated October 23, 2026 1:22 pm •
‘Realistic and reassuring’: UK public ‘responding calmly’ to Be Ready campaign
Photo via The Guardian World

Government’s emergency planning advice has sparked sales of essentials but no panic stockpiling, say prepping shop ownersWhen the UK government launched its “Protect and Survive” public information campaign in 1980 on how to survive a nuclear attack, it was met with a combination of scepticism, disbelief and derision.The advice included how to build a “fallout room” at home, how to whitewash windows to protect from…

Government’s emergency planning advice has sparked sales of essentials but no panic stockpiling, say prepping shop ownersWhen the UK government launched its “Protect and Survive” public information campaign in 1980 on how to survive a nuclear attack, it was met with a combination of scepticism, disbelief and derision.The advice included how to build a “fallout room” at home, how to whitewash windows to protect from…

Source: The Guardian World — Original report ↗

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Original source: The Guardian World ↗